11 days after the fire and release the CEO of ITC finally posted this statement on YouTube. In doing so, he shows what happens when executives aren’t trained.
17 Jan 2019
Spoken Word spent two months in Malta helping one of the major players in the scandal emerge victorious
18 Oct 2018
Spoken Word Communications was very happy to see Houston ISD's Betti Wiggins, who we recently had the opportunity to train through our relationship with the Texas School Public Relations Association (TSPRA), make Time Magazine's list of the 50 Most Influential People in Healthcare as a result of her efforts to put healthier meals in the district's cafeterias.
Read more about Betti's acc...
16 Jul 2018
The CEO of Build-A-Bear went on Today after their “pay your age” sale went horribly wrong
14 Nov 2017
R.I.P. “Thoughts and Prayers”
By Beth Archer/Spoken Word Consultant
Platitude joins “no comment” in list of phrases not to say
Delete the phrase “thoughts and prayers” from your repertoire of go-to sympathetic sayings. It has lost its meaning and no longer conveys what is most important: empathy.
It started losing steam a few years ago in social media discussions about the gun debate...
08 Aug 2017
An attorney interviews for a 60 Minutes story on defective Halyard Health surgical gowns dropped one of the all-time memorable lines. Check it out in this short preview video.
11 Jul 2017
NEWS RELEASE
July 11, 2017
Spoken Word Communications Expands its U.S. Utility Team
Spoken Word Communications is pleased to announce the appointment of Ralph DeSantis as a Senior Counselor in its U.S. Office. Ralph joins former Exelon Communications Senior Manager Beth Archer, to provide media, crisis and presentation training services for the Chemical a...