19 Dec 2023

Do you know the difference between EBITDA and PBT, or what GAAP stands for? If not, then rest assured. You are not alone! A vital skill for many business professionals is to ensure their audience understands the meaning behind the numbers. However, most people struggle to understand the complexities of business finance. Presenters often lose the attention of their audience when they us...

18 Oct 2018

Spoken Word Communications was very happy to see Houston ISD's Betti Wiggins, who we recently had the opportunity to train through our relationship with the Texas School Public Relations Association (TSPRA), make Time Magazine's list of the 50 Most Influential People in Healthcare as a result of her efforts to put healthier meals in the district's cafeterias. Read more about Betti's acc...

14 Nov 2017

R.I.P. “Thoughts and Prayers” By Beth Archer/Spoken Word Consultant Platitude joins “no comment” in list of phrases not to say Delete the phrase “thoughts and prayers” from your repertoire of go-to sympathetic sayings. It has lost its meaning and no longer conveys what is most important: empathy. It started losing steam a few years ago in social media discussions about the gun debate...