The phrase, 'The only constant in life is change,' mirrors the advances in communication technology over the last four decades. We have seen how the internet, online business and social media sites, and use of Artificial Intelligence (AI) has transformed our ability to communicate easily and quickly across the world. However, what comes with this advancement is industry-specific langu...

Is your organization planning to attend any trade exhibitions in 2025? If so, now is the time to ramp up your preparations. Exhibitions can boost brand awareness, showcase new products and generate sales leads. But they also need a return on investment, as it can be a costly exercise to design and build an eye-catching stand, secure a prominent position in the exhibition hall, and tak...

As 2024 draws to an end, with nights growing longer and colder, there’s festive magic in the air. Homes are getting decked out with decorations and twinkling lights to provide the perfect backdrop for the holiday season. The sound of carols and traditional songs remind us of cherished memories and inspire a sense of togetherness and goodwill. However, the quality of these enchanting s...

The Power of Exhibitions & Trade Events Is your organisation participating in an exhibition or trade event this year? If so, then you will be competing for attention in a crowded market. No doubt you are already well advanced in your preparations to have an eye-catching stand located in a prominent position to capture attention and interest. However, have you taken steps to ensure...

Hydrogen, an increasingly viable alternative energy solution The record-breaking temperatures experienced this year in the USA, Europe and Middle East, as well as devastating wildfires seen around the world, have again focused public opinion on reducing greenhouse gas emissions to combat climate change. The transition from fossil fuels to renewable sources of energy is pivotal to achie...