The phrase ‘the best of both worlds’ is believed to have originated from biblical times, to describe a person’s life on earth and that as a spirit. It is now used in everyday language to describe the benefit received from two different situations at the same time.

This scenario was played out recently for a client when we were called in to support their roll-out of a refreshed brand identity and highlight their operational, sustainability and customer services credentials.

The decision to adopt a global or local training program can be a conundrum for organisations providing services across the world.

‘Go Global’ ensures a consistent and aligned training approach across the organization but risks alienating local requirements, languages and learning styles.

‘Stay Local’ will address the global concerns but can result in a lack of strategic direction and lead to inconsistent training delivery.

However, help was on hand to resolve this situation with them.

As a global media, crisis and presentation training company – with a network of trainers who teach people to communicate confidently and effectively using the spoken word – we met our client’s specific requirements by:

• developing a core training program that focused on key topics such as developing powerful presentations, capturing and keeping audiences’ attention and making messages memorable.
• delivering the training programs with a local sentiment by utilizing our trainers in Houston, London and Singapore.

This achieved a consistent training approach and ensured the content was delivered in a way that was relevant to delegates, and to their intended audiences, in local jurisdictions. The best of both worlds!

For more information on how Spoken Word can help your global and local training requirements, contact Dave: .