02 Mar 2015

Videos
It's hard to believe in today's day and age that a CEO would go on 60 minutes completely unprepared to do an interview, but alas on this week's 60 minutes report on Lumber Liquidators the company's CEO Rob Lynch sat down with Anderson Cooper and the result was, well, not good. Here's the clip so you can see for yourself. Not surprisingly, the company's stock was down over 20% at one po...
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22 Jan 2015

Videos
httpv://www.youtube.com/watch?v=vyYrIAo3X4g Imagine the surprise when Bill Belichick took the podium this morning and gave a 7+ minute statement, mostly without reading and came across as credible and sincere. Who ever thought we would be using the words credible and sincere when discussing Bill Belichick? Don't get too excited though, when the questions started he was back to his old...
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02 Dec 2014

Videos
httpv://www.youtube.com/watch?v=dd5sQEI_chs Like most of the country, I was watching live when St. Louis County Prosecuting Attorney Robert McCulloch read the grand jury's decision on the Michael Brown shooting. It was clear to me, that McCulloch spent a lot of time writing his statement and carefully crafting the words that went into it. For the most part, I thought the words he us...
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05 Nov 2014

Videos
httpv://www.youtube.com/watch?v=FTjqwo31MEk Often times in our Media Training we have to explain to participants how much the media today has changed from in years past. One example of this is the lack of knowledge the media now has on many matters that should be obvious. Case in point, this CNBC anchor who has no clue which UK and EU countries use the Pound versus the Euro. Luckily ...
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23 Oct 2014

Videos
httpv://www.youtube.com/watch?v=Zy8acMKab1A Canadian Prime Minister Stephen Harper yesterday addressed the nation in wake of the terrible tragedy that took place in his nation's capitol. His statement was extremely well written, one of the better in those types of situations I've ever heard, but the delivery lacked emotion. Now, it's important to consider that Mr. Harper probably didn'...
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16 Oct 2014

Videos
Skype is just another example of the length major news organizations are going to in order to make sure they get the "big" story of the day on their air. This example of the Dallas nurse who calls out her employer, Texas Health, for not following proper procedures in handling Ebola patients at her hospital only typifies how Skype, phone, Facetime and other less-glitzy forms of interview...
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06 Oct 2014

Videos
Say what you will about Piers Morgan and his politics, but the man knows how to use an analogy to effectively demonstrate a point. Just watch this clip of him being interviewed by Matt Lauer. The analogy comes about midway in when he tries to explain why his campaign for more gun control in the U.S. eventually led to him being fired by CNN. In all of our Media Trainings, we tell par...
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